Let's do a quiz. What are the ads (magazine ads, television ads, banners, whatever) that impressed you most of all? We bet many of them are funny, crazy, or silly commercials which you laughed at. Is that right? That’s because the people who created the ads know one important rule – humor sells
. It really does! And that is why many companies use humor to maximize advertising effectiveness. But humor is not only crucial for creating successful ads, but other types of promotion as well.
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